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PPC stands for Pay Per Click - a popular advertising technique on the Internet.
Read more : Beginners Guide to Blogging
PPC advertising is usually done with the following standard procedures:
- Setting up an account and/or deposit funds.
- Creating a keyword list.
- Choosing (and setting up) an account with a PPC search engine.
- Bidding on the ad placement, including the search result words or phrases.
- Writing out an ad copy.
- Setting up the 'landing pages' for your ads.
- Placing the advertisement in the search engine.
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